A Mad Micas Uncharted Color™
Heliotrope Purple Mica
Heliotrope Purple Mica
Uncharted Colors™ are painstakingly created and tested in our lab by our in-house colorists. They are available only from Mad Micas and authorized resellers.
The custom manufacturing process of these exclusive colors may result in slight variations from lot to lot.
In 1771 Joseph de Jussieu, the naturalist who introduced to Europe one of the most popular colors and fragrances of the era, disappeared into his home for the final time. He would publish nothing and go nowhere until his death eight years later, in 1779.
A French doctor and avid botanist, in 1735 Jussieu had traveled with a scientific expedition to Peru, his education and interests well suiting him to fulfil the roles of both physician and naturalist. While in the Peruvian Andes, Jussieu discovered a beautiful and fragrant plant whose flowers would turn to face the sun as the day progressed: heliotrope, from the Greek words “helios” (sun) and “trepein” (to turn).
Jussieu introduced heliotrope to Europe in 1751 where it quickly became immensely popular. Jussieu though, still in Peru due to a lack of money, his work as a physician, and his compulsion to explore, would himself not return home until 20 years after heliotrope’s arrival on the continent.
In 1771 when he at last returned to France, he learned that most of his discoveries had been either lost at sea or stolen. His scientific papers, left in Lima for safety, were destroyed when their custodian died. Jussieu’s mental condition, already taxed after his years in South America, deteriorated drastically, culminating in a deep depression and self-imposed exile.
Yet the impact of his contribution to fashion and fragrance would continue to grow, making magical, deeply fragrant (described by many as smelling like cherry pie) additions to gardens all over the world.
Our newest Uncharted Color, inspired by these complex yet delicate flowers, will help guide any project towards the sunlight.
 SoapCP soap stable
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 EyesFDA-permitted for eye area use
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 LipsFDA-permitted for use on lips
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 NailsFDA-permitted for external use
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 ExternalFDA-permitted for external use
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 ResinBeautiful in resin
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 CraftsGreat for arts & crafts
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 MeltsWorks in wax melts
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Ingredients & Product Data
Ingredients & Product Data
Additional Notes
Additional Notes
- Usage rates can be varied to lighten or darken hue.
- White MP base will always create a pastel form of the color due to titanium dioxide in base.
- For mica-specific information not available on this page, please consult provided data sheets.
- Larger sizes are available. Please email colors@madmicas.com for pricing and information.
Usage Rate in Soap
Usage Rate in Soap
| Cold process soap | 1½-2 tsp per lb. of oils OR 2½-3 g per pound of batter |
| Melt & pour soap | ½ tsp per lb. of MP base |
Ethical, Cruelty-Free, Vegan
Ethical, Cruelty-Free, Vegan
Mad Micas is committed to holding ourselves and our suppliers to the highest ethical standards. We have established a strict set of guiding principles that govern our actions and our supply lines that are rigid and non-negotiable.
Animal Cruelty Statement
- Mad Micas has never tested any of our products or their individual ingredients/raw materials on animals and we never will.
- Mad Micas will never purchase from any supplier or manufacturer whom we know to participate in any form of animal testing or cruelty.
- Mad Micas suppliers certify to us that no raw material used in the production of mica or other products we purchase from them has been tested on animals.
Vegan Statement
- All products we buy, sell or give away are 100% vegan. This includes refusing to carry any products colored using carmine.
Supply Line Ethics and Child Labor Statement
- Mad Micas sources exclusively from ethical supply lines.
- Mad Micas requires declarations from all suppliers stating that no minors participate in mining, factory work, transportation or any other process involved in the production of anything we carry.
- Mad Micas will not source product from areas (for example, mica from India) in which there have been documented ethical transgressions.
- The Mad Micas transport supply chain consists exclusively of major carriers like FedEx, UPS, and DHL and thus is free of forced or child labor.
Additional questions about our standards and practices should be directed to our office via phone or email.
Download a printable version of the Mad Micas Ethics Statement.
CA Proposition 65
CA Proposition 65
Large Volume Purchases
Large Volume Purchases
5- and 10-pound sizes come in bags, not in jars or buckets, in order to help reduce plastic use and our carbon footprint.
Need larger quantities? Mad Micas offers aggressive discounts on large quantities of all colorants we manufacture, and we reserve customer-specific racking in our warehouse for our large volume clients to help smooth supply chain ripples.
Talk to us and find out how we can make your color life better AND easier.
"OK FOR" Usage Key Explanation
Overview: Our "OK FOR" key is a quick and easy reference point for customers to learn about the color additives used to manufacture each colorant we sell, in the context of which are FDA-permitted for use in cosmetics, and for what uses. It also provides guidance for usage in media that the FDA do not regulate, like soap, crafts, and epoxy resin.
Cosmetic Use: In the case of cosmetic use, we list products in the "OK FOR" key according to the FDA-permitted usage status of each product's individual ingredient. We get this information directly from the FDA website by referring to their "Color Additives Permitted for Use in Cosmetics" table. Ingredients that are in a product that are not listed in that table have no bearing on the information in the key.
If a particular usage is FDA-permitted for ALL color additives in a product, we indicate so with a graphic representing that usage (lips, eyes, etc).
If any individual ingredient in a product is listed as not FDA-permitted for a particular use, we indicate so by having an "X" appear over the graphic representing that usage. Rolling over the graphic will provide some additional detail.
Other Uses: For uses that are not regulated by the FDA we indicate what we, in our internal testing, have had success with. We also continually review feedback from customers to make these suggestions.
Important Note: We are only providing information about FDA-regulated color additives according to the table on the FDA website. We are not making any representations whatsoever regarding actual usage, local or federal laws and/or regulations beyond providing the most current FDA-posted information we have seen. It is up to the end user to review rules and documentation for each product in order to make their own decisions as to best practices.
Customer Reviews
pigmented purple great for eyeshadows
I didn't use this mica for a while, I thought it was a little dark. I used on a recent soap for the Soap Challenge Club and the color is like a violet, almost. It is beautiful. You can't tell much from the photo, but it is a very soothing color. I'll definitely keep it in my regular stock.
This is a great purple not to light nor dark. I used it in my passionfruit Soda soap
Love, love, love. This is absolutely the most beautiful color. Great as is, or makes a lovely pastel of gig add TD.
This Mica is really beautiful. I love working with Mad Micas' blends. You can go heavy or light and it will produce the most amazing shades!
